How-to · App marketing
How to Promote an App for Free
September 30, 2026 · 5 min read
Free promotion is a calendar, not a favor from a blog.
Set the account to post without you remembering
Alma drafts slideshows from your app link and schedules them to the networks you pick. The posts are the free distribution. The subscription is what keeps you from skipping the week. $29/month for 500 slides, or $199/month with no cap.
Make the posts for your app
Paste your App Store or website link. Alma writes, designs and schedules the slideshows.
Start in MakeUse words people already search in the store
Put them in the title or subtitle. Free installs from search are the quiet ones. They convert because the person was already looking.
Answer one community
Pick a place with the problem. Contribute. Link the app when it fits. Stop if the only sentence you can write is the pitch.
Keep the bio link on the store
Free traffic dies in a link-in-bio page with six buttons. One button.
Recycle a winner
When a free post gets saves, post it again as a new example next week. That is free promotion compounding. A new brand video is not.
You can do all of this without an ad account. You cannot do it without posts.