Comparison · App marketing
Alma vs CapCut for Promoting an App
September 30, 2026 · 5 min read
Use both only after the daily post exists. Until then, Alma is the promotion tool and CapCut is optional.
Alma
Text slideshows and carousels that explain the app and end on the install. Written from your link, scheduled out. You do not film. $29/month for 500 slides, or $199/month with no cap.
See how Alma automates this
The short report on how Alma turns an app link into posts that go out every day.
Read the carousel reportCapCut
CapCut edits short video: captions, cuts, a screen recording of the app. It is the right tool when you need motion. It is a slow way to publish every day if each post is a timeline.
Side by side
| Alma | CapCut | |
|---|---|---|
| Daily habit | Slideshows on a calendar | A video you edit |
| Needs you on camera | No | Only if you film |
| Shows the app moving | As a still or a slide | Yes |
Recommendation
Alma for the posts that run all week. CapCut when one of those posts needs a follow-up video of the screen. Do not start with video and call it a marketing system. You will ship two clips and stop.