Best Ways to Get Your First 100 App Users

The first 100 users are not a campaign. They are a specific group of people who recognize themselves in one sentence.

1. Post that sentence every day with Alma

Write who it is for and the job the app does. Turn that into slideshows. Alma will write them from your store link, or you can type the lines yourself and have them designed. Schedule a week. The first 100 usually come from repeating one clear post, not from a launch stunt.

Pricing: $29/month for 500 slides, or $199/month with no cap.

2. Talk to ten people who have the problem

Not for a testimonial. To see if the sentence is wrong. If they describe the job differently, change the first slide to their words.

3. Put the app where they already asked

Answer real posts in one community. Link only when your app does the thing they asked for.

4. Make the store page repeat the sentence

First screenshot, subtitle, and the TikTok slide should be interchangeable. Confusion costs installs you already earned.

5. Ask those users for one forward

"If you know one person with this problem, send them this." A small forward from a real user beats a badge that says Product Hunt.

Count installs from the store, not likes. When a post shows up in those installs, make more of that post until you pass 100.