List · Mobile games
Best Ways to Market an Indie Game
September 30, 2026 · 5 min read
Pick the moment. Everything else points at it.
1. Alma — one rule, as slides
Useful when the fun needs a sentence of explanation. Scheduled next to your clips. $29/month for 500 slides, or $199/month with no cap.
See how Alma automates this
The short report on how Alma turns an app link into posts that go out every day.
Read the carousel report2. The clip
Ten seconds, captions on, the actual game. This is the main post.
3. The store page cut from the clip
Screenshot, subtitle, and video. Same moment. "Unique indie experience" is not a subtitle.
4. One community
Show the clip where players already are, if the rules allow it. Once.
5. A wishlist or an install, named
Whichever is true today. A page with no button is not a way to market.