What to Post for a Deep Work Timer App

Deep work, as posted online, sounds like a cabin and four hours of silence. Most of your users have Slack and a meeting at two. Market the block they can defend.

Posts

• "50 minutes, one document, door closed or headphones on."
• "The task has to fit the block. 'Write the report' doesn't. 'Draft the intro' might."
• "A public calendar block so other people stop booking it."
• "What you do when someone messages: it waits, unless it is on the list you wrote first."
• "Two blocks is a good day. Stop advertising twelve."
• "The timer is full screen because a small timer loses to a tab."

Show the setup

Slide one is the length. Slide two is the task written as a verb. Slide three is the phone or the site blocker, if you have one. Slide four is the end: stand up, do not add a new project.

Skip the cabin. An office chair and a closed laptop lid beside the timer is more accurate, and it tells a person with a job that this app knows where they work.